Dave & Buster's
DoStuff worked with Dave & Buster’s on a 360° multi-channel program to create and support D&B programming in Chicago and Los Angeles. In addition to driving our audience towards Dave & Buster’s existing programming, DoStuff hosted 15 NFL Watch Parties, designed creative for 12 unique campaigns, and effectively increased D&B’s marketing footprint by 20 million impressions.
WE DELIVERED
Our audience responded enthusiastically, generating 19K+ engagements across all channels. Highlights include 39,446 page views, 2,351 entries + RSVPs, and 1,644 opt-in emails. This success triggered an expansion to 7 markets, which was semi-unexpected and fully cool.
Dave & Buster’s shed its arcade cobwebs with our 15 NFL Watch Parties and 12 slick campaigns, racking up 20M impressions and snagging a 7-market deal.
